红线 (The Red Thread)
Love, destiny, Austria, China and red thread come together in this delightful 4K short film set in Beijing, China. Commissioned by the Austrian government in 2011 to commemorate their 40th anniversary of diplomatic relations with China, 红线 contains over 70 products from and references to Austria and its relationship to China over the past 40 years.
Ad Valorem International produced this short film along with the Austrian Embassy Commercial Section. Victor Muh developed the original idea, produced and directed it. This version is the Director’s Cut.